Claude Motion

What is Claude Motion?

Anthropic’s animation feature, explained — how it works, who it is for, what it is good at, and where it stops.

Last checked: October 10, 2026

Key takeaways

  1. 1Turns content you already have into short animated explainers.
  2. 2Built as code — no video generation model involved.
  3. 3Change one word, number or timing; the rest stays put.
  4. 4Beta on Team and Enterprise. Exports MP4.

At a glance

Claude Motion launched in beta on October 8, 2026, on the same day as Claude Dashboards. OfficialClaude: Dashboards & Motion ↗

Oct 8
Launch date, 2026
Beta
Current status
2
Plans: Team & Enterprise
MP4
Export format

In one sentence: Claude Motion is a feature inside Claude that turns a written brief and your own material into a short, editable animation. It is aimed at the kind of video most companies need every week — a recap, a chart reveal, a walkthrough — rather than cinematic footage.

How it works

You describe what you need, attach your content, and Claude builds the animation as code. The finished piece plays like a short video in an editor, where you can keep refining it.

  1. You brief it

    A sentence or two about the audience, where the video will play and roughly how long it should be — plus the report, data or images you want animated.

  2. Claude writes code

    Text, charts, shapes and images are laid out and animated: titles fade in, bars grow, numbers count up, screenshots slide into place.

  3. You refine it

    Ask for changes in plain language, or edit the code directly in the editor. A targeted change leaves the rest of the animation alone.

  4. You export

    Download an MP4, share it with colleagues, or continue in another tool such as Runway, Adobe or Luma AI.

Why “built as code” matters

Most AI video tools generate frames with a video model. Claude Motion takes a different route: it writes code that draws and animates your content. That design choice explains both its strengths and its limits.

01

Edits are surgical

Because each element is defined in code, you can change a headline, a single figure or the timing of one scene without regenerating the whole piece. Iterating feels more like editing a slide than re-rolling a prompt.
02

Your numbers stay yours

Nothing is imagined by a generative model. The values in your chart are the values you supplied, which matters for board decks, financial recaps and anything a colleague will check.
03

Consistent style

The same brief produces the same look, so a monthly update can keep one visual style over time. Swap the numbers, keep the design.
04

Clear boundaries

The flip side: there is no live-action footage and no AI-generated people. If a project needs those, Claude Motion is one step in the workflow, not the whole of it.

Good at · not built for

The simplest mental model is an animated slide, not an AI film. If the content would work as a polished slide with motion, Claude Motion is a good fit.

✓

Good at

All-hands explainers from a report · chart reveals for decks · onboarding walkthroughs from screenshots · pricing comparisons · monthly product recaps
—

Not built for

Realistic footage · AI-generated people · character animation and lip-sync · 3D scenes · long-form video editing

Who should use it

Claude Motion is most useful for people whose job involves explaining numbers, products or plans to others — and who do not have a motion designer on call.

M

Marketing

Launch posts, feature highlights and short social clips that use your own copy and brand colours.
S

Sales

Pricing comparisons and product walkthroughs for decks, with regional versions made by changing a few words.
F

Finance

Board-ready chart reveals and quarterly recaps where every figure comes straight from your report.
P

Product

Release notes and onboarding sequences built from real screenshots of your app.
C

Internal comms

All-hands updates and policy explainers in a calm, consistent house style.
T

Small teams

Motion-graphics output without hiring a designer, on a Team plan with as few as two seats.

Examples to try first

Anthropic’s own examples cluster around everyday business communication. These briefs are a good starting point because they are short, data-driven and easy to check.

30 seconds

Quarterly recap

Three headline numbers count up, then the animation lands on next quarter’s goal. Works well for an all-hands meeting.
Under 10 seconds

Chart reveal

Bars grow one by one and the final value is highlighted, sized to sit inside a single slide.
45 seconds

Setup walkthrough

Four or five screenshots, one step per scene, with short captions for new customers.
20 seconds

Plan comparison

Each plan as a column, features revealed row by row, ending on the recommended option.

How it compares

Claude Motion is easy to confuse with other tools that share the word “motion”. It is also not the only way to make animation with Claude: developers can use Claude Code with community skills or frameworks such as Remotion.

A

vs. video generators

Runway or Luma generate footage; Claude Motion animates your content. They work well together.
B

vs. Claude Code + skills

A developer workflow you run yourself, with full control and more setup. See our comparison page.
C

vs. motion.so

A separate company’s product with a similar name. It is not made by Anthropic.

Still unknown

Several specifications have not been published as of our last check. We will update this section as Anthropic shares more.

Unpublished

Resolution & fps

No official numbers yet for export resolution or frame rate.
Unpublished

Maximum length

No official cap on animation length has been announced.
Unpublished

Usage per animation

Animations count toward plan limits; no fixed figure per animation.

Next

$

Pricing

Which plans include Claude Motion, what they cost and how admins switch it on.
▶

How to use

Brief, edit and export — a step-by-step tutorial with prompts to copy.

FAQ

Questions on this page

Does Claude Motion generate video like Runway or Luma?

No. It animates text, charts, shapes and images with code. For generated footage, export your animation to a tool such as Runway and add shots there.

Where do my animations live?

In your Artifacts tab, where you can reopen, edit and export them again at any time.

Is it free?

No. It is a beta feature on Team and Enterprise plans. Free, Pro and Max plans do not include it.

Who made Claude Motion?

Anthropic, the company behind Claude. It launched on October 8, 2026, alongside Claude Dashboards.

Keep reading

Keep going.

02 · PricingClaude Motion PricingClaude Motion price and plans explained — what it costs per seat, which plans include it, how to turn it on, and whether it is worth the cost for your team.03 · TutorialHow to use Claude MotionA step-by-step tutorial — where to start, how to brief it well, how to edit, how to export, and prompts you can copy.04 · CompareClaude Motion vs. Claude Code + skillsTwo ways to make motion graphics with Claude. Which one fits you — and why “skill” and “MCP” searches usually mean the second.
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